Auto-updated: July 19, 2026 · Data refreshes whenever either brand receives new reviews, offers or score changes.
Current Discount Codes
Urban Hippee
Signing up to the Urban Hippee email list earns a 5% welcome discount — code SIGNMEUP at checkout on…
✓ Verified · No expiry
Pure Grounding
Kai founded Pure Grounding after grounding changed his own sleep — from waking up properly exhausted…
✓ Verified · No expiry
4-Dimension Scorecard
| Dimension | Urban Hippee | Pure Grounding |
|---|---|---|
| Trust Score (0–100) | 61.01/100 | 75.01/100WIN |
| Verified Reviews | 1 · ★4 | 1 · ★5 |
| Product Range | 1 products | 1 products |
| Active Offers | 1 offers | 1 offers |
| Overall Winner | 0 win(s) | 🏆 Pure Grounding |
Full Side-by-Side Comparison
- Australia's largest grounding sheet store — Brisbane family business with over 9 years of operating history
- 40,000+ Australian customers — the largest verified domestic customer base of any grounding brand in the GroundingMatrix Australian index
- 2,813 verified reviews at 4.9 average — 4.8 on Trustpilot
- 120-day money-back trial — the longest return window GroundingMatrix has reviewed in the Australian grounding market
- 50,000+ customers — 4.8 average rating across the full product range
- Based in Burleigh Heads, Gold Coast, Queensland — domestic Australian business with local email support and business hours
- The only Australian grounding brand in the GroundingMatrix index stocking its own testing accessories
- Continuity Tester (AUD $59.95) — verifies full circuit from outlet to mat surface
Products at a Glance
About the Brands
Urban Hippee
The Australian Grounding Brand That Doesn't Ask You to Take Material Transparency on Faith GroundingMatrix covers material transparency as a primary evaluation criterion across every brand and product in our index. The brands we rate most highly a…
Full profile →Pure Grounding
The Australian Grounding Brand That Takes Verification Seriously GroundingMatrix covers six Australian grounding brands. Pure Grounding is the only one that manufactures and sells its own testing accessories alongside its grounding products — a Co…
Full profile →Frequently Asked Questions
Which is better: Urban Hippee or Pure Grounding?
Pure Grounding edges ahead of Urban Hippee with a higher Matrix Trust Score (75.01/100 vs 61.01/100).
What are the trust scores for Urban Hippee and Pure Grounding?
Urban Hippee has a Matrix Trust Score of 61.01/100 and Pure Grounding scores 75.01/100, calculated from product ratings, review volume, and active offer activity.
Which brand has more verified reviews?
Both brands have a similar number of verified reviews.
Do these brands have current discount codes?
Urban Hippee has 1 active offer(s) and Pure Grounding has 1 active offer(s). See the offers section above.
