Auto-updated: July 15, 2026 · Data refreshes whenever either brand receives new reviews, offers or score changes.
Current Discount Codes
Rowland Earthing
Rowland Earthing's multi-buy discount is automatic — no code to enter, no minimum spend beyond buyin…
Get Deal✓ Verified · No expiry
Groundz
Groundz rewards new email subscribers with a 10% welcome discount — code NCSU10OFF at checkout, appl…
✓ Verified · No expiry
4-Dimension Scorecard
| Dimension | Rowland Earthing | Groundz |
|---|---|---|
| Trust Score (0–100) | 75.01/100WIN | 61.01/100 |
| Verified Reviews | 1 · ★5 | 1 · ★4 |
| Product Range | 1 products | 1 products |
| Active Offers | 1 offers | 1 offers |
| Overall Winner | 🏆 Rowland Earthing | 0 win(s) |
Full Side-by-Side Comparison
- Founded in 2017 by three brothers — Jack, Mark, and Luke — with a genuine personal conviction in earthing rather than a commercial opportunity
- One of the only dedicated earthing sheet brands serving the European market — free shipping on all EU orders, Euro pricing, EU-based operations
- 30,000+ satisfied customers and 300+ verified five-star reviews across their product range
- Certified organic cotton used in the Organic Earthing Sheet — independently verified to organic standards
- Three distinct conductive technologies across three product lines — copper rivets (sandals), GroundSync™ carbon-infused rubber (slip-ons), BIOS clay-copper composite (sneakers)
- The only brand in the GroundingMatrix grounding footwear index that explicitly combines all four barefoot shoe principles simultaneously: zero-drop, wide toe box, thin flexible sole, no toe spring
- Natural materials prioritised across the full range — wool, cork, leather, castor bean oil — over synthetic alternatives
- Four grounding sock formats — ankle, half-cut toe, low-cut toe, no-show — in single through 10-pack quantities — the most comprehensive grounding sock range in the index
Products at a Glance
Rowland Earthing
About the Brands
Rowland Earthing
The Brand That Started With Three Brothers and a Grounding Sheet Most brands in the earthing space were founded by entrepreneurs who identified a market opportunity. Rowland Earthing was founded by three brothers — Jack, Mark, and Luke — who disco…
Full profile →Groundz
Barefoot Shoes and Grounding — A More Coherent Pairing Than Most Brands Acknowledge Grounding footwear in the GroundingMatrix index ranges from dedicated grounding shoes that prioritise the conductive mechanism over footwear design to standard sho…
Full profile →Frequently Asked Questions
Which is better: Rowland Earthing or Groundz?
Rowland Earthing edges ahead of Groundz with a higher Matrix Trust Score (75.01/100 vs 61.01/100).
What are the trust scores for Rowland Earthing and Groundz?
Rowland Earthing has a Matrix Trust Score of 75.01/100 and Groundz scores 61.01/100, calculated from product ratings, review volume, and active offer activity.
Which brand has more verified reviews?
Both brands have a similar number of verified reviews.
Do these brands have current discount codes?
Rowland Earthing has 1 active offer(s) and Groundz has 1 active offer(s). See the offers section above.
