Auto-updated: July 6, 2026 · Data refreshes whenever either brand receives new reviews, offers or score changes.
Current Discount Codes
BeGrounded
No active offers. Check all coupons
Urban Hippee
Signing up to the Urban Hippee email list earns a 5% welcome discount — code SIGNMEUP at checkout on…
✓ Verified · No expiry
4-Dimension Scorecard
| Dimension | BeGrounded | Urban Hippee |
|---|---|---|
| Trust Score (0–100) | 67.77/100WIN | 61.01/100 |
| Verified Reviews | 2 · ★4.5WIN | 1 · ★4 |
| Product Range | 2 productsWIN | 1 products |
| Active Offers | 0 offers | 1 offersWIN |
| Overall Winner | 🏆 BeGrounded | 1 win(s) |
Full Side-by-Side Comparison
- Founded by Caroline — a massage therapist who healed a damaged pelvic nerve through grounding after being told the pain might never resolve
- Co-founded by Mike — who used daily earthing to recover from double pneumonia hospitalisation and has since resolved lifelong asthma without inhalers
- Certified Earthing® UK/EU Distributor — official stockist of Clint Ober's original carbon-infused product range
- Deliberately does not stock silver-threaded sheets — explains their reasoning publicly and specifically on their homepage
- Australia's largest grounding sheet store — Brisbane family business with over 9 years of operating history
- 40,000+ Australian customers — the largest verified domestic customer base of any grounding brand in the GroundingMatrix Australian index
- 2,813 verified reviews at 4.9 average — 4.8 on Trustpilot
- 120-day money-back trial — the longest return window GroundingMatrix has reviewed in the Australian grounding market
Products at a Glance
About the Brands
BeGrounded
The Founding Story GroundingMatrix Considers Worth Reading in Full Most grounding brands have a founding story that goes something like: founder discovers grounding, sees a commercial opportunity, launches a product range. BeGrounded's founding st…
Full profile →Urban Hippee
The Australian Grounding Brand That Doesn't Ask You to Take Material Transparency on Faith GroundingMatrix covers material transparency as a primary evaluation criterion across every brand and product in our index. The brands we rate most highly a…
Full profile →Frequently Asked Questions
Which is better: BeGrounded or Urban Hippee?
BeGrounded edges ahead of Urban Hippee with a higher Matrix Trust Score (67.77/100 vs 61.01/100), more verified reviews (2 vs 1), a larger product range (2 vs 1).
What are the trust scores for BeGrounded and Urban Hippee?
BeGrounded has a Matrix Trust Score of 67.77/100 and Urban Hippee scores 61.01/100, calculated from product ratings, review volume, and active offer activity.
Which brand has more verified reviews?
BeGrounded has more verified reviews (2 vs 1).
Do these brands have current discount codes?
BeGrounded has 0 active offer(s) and Urban Hippee has 1 active offer(s). See the offers section above.
